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6 Ways To Grow Your Small Business On Instagram 

Companies / Social Media Apr 27, 2020 - 06:12 PM GMT

By: Travis_Bard


Instagram, the social media platform, had its first launch in 2010. The creation of the social media software was so account holders can share photos and videos to people of their choosing.

Growing a business on Instagram is achievable with the right tools. There are companies that offer these tools to people seeking guidance.

Having a more significant number of followers is the biggest first step to seeing growth in your business. When you have them engaged, they will share your posts.

If you have something to sell, this is even better because you can add a link in your bio so your new followers can find you.

Here are six ways to stay on the right path while growing your now social media business.

1. Brand Yourself On Instagram

The first step to expanding the people who know you is to brand yourself. Branding is how everyone who follows you can quickly identify your posts, products, and videos.

What are you trying to express to your followers about your business?

Businesses on Instagram are constantly growing with a growing number of 25 million branded accounts.

The following and sharing of accounts are normal.

If you feel confident about the brand, put it out there and start telling people how to find you.

2. Post Images On Instagram

High definition pictures are those that receive the most attention. These pictures do not have to be taken by an expert photographer.

Angling the camera and controlling the lighting will make way for the perfect snapshot.

Apply a filter to change the look of the image. Branding photos decrease worries about sharing without permission.

Remember to refer your followers back to the bio, so they visit your link.

If you sell products, the following on Instagram now have the opportunity to purchase from your website.

With over 500 million daily users on Instagram’s platform, your photo will receive views, but if you are not shy of the camera, try shooting a video.

3. Live-Stream On Instagram

Since Instagram’s first launch, users have shared over 40 billion images and videos to their followers.

If no one were not watching, the users would not keep sharing. Your business can be a part of the business community on Instagram, and you are halfway there.

The live-stream videos care on IGTV, and you can inform users of the time when the video will begin so they can tell their friends.

Videos on the platform can range from 10 minutes to an hour. Make sure to engage your viewers in the first ten minutes, and they will follow you, so they can be sure to tune in the next time.

4. Promote Contests

Giveaways and contests are the best way to grasp people’s attention on your page. Depending on the product, you may have to promote it harder than others.

Having confidence in the product isn’t enough. You want people to follow you who have used the product and have positive experiences with what you are offering.

Advertising isn’t necessary, and the more people who know about the giveaway, you can bet your business will grow.

Followers will leave comments, so reply to let them know your business is real and active.

5. Post Multiple Times Per Day

One post is never enough when you want to grasp someone’s eyes and ears. Repetition is the action of a recurring event that offers positive outcomes.

Replying to posts on your business page, commenting under your posts, and daily postings on your followers' pages will show you are a genuine business person.

Actions speak louder than the pictures and videos you post, so let followers hear them frequently.

6. Hashtag On Instagram

Hashtagging is one of the most powerful tools on Instagram. Users on the platform are allowed to use up to thirty with each post.

This form of tagging is a sure way to lead people to your posts. When users use the explore tab, they find videos and photographs of other account holders who have similarities to the media they like.

Your post will be on there as well; remember, the goal is to make it to the top of the search list.

Strong descriptive words are great to use with hashtags. Also, you can see how many people have used a specific hashtag while typing it in.

Let The Growth Continue

Social media has many uses, but the one that matters the most is financial stability for your business.

The more attention the business receives, it will grow, and Instagram along with marketing services will direct towards the right path with followers.

You have your products and the brand, now get started with connecting with people who will support your business.

Instagram is global with over 1 billion daily active users, and once your contests and photos get spread around you company is now worldwide.

By Travis Bard

© 2020 Copyright Travis Bard - All Rights Reserved Disclaimer: The above is a matter of opinion provided for general information purposes only and is not intended as investment advice. Information and analysis above are derived from sources and utilising methods believed to be reliable, but we cannot accept responsibility for any losses you may incur as a result of this analysis. Individuals should consult with their personal financial advisors.

© 2005-2019 - The Market Oracle is a FREE Daily Financial Markets Analysis & Forecasting online publication.

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