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The changing demographic of online gamblers

Personal_Finance / Gambling Aug 21, 2017 - 11:24 AM GMT

By: Submissions


Thomas writes: The face of gambling has changed massively over the last couple of decades, developing into an online-driven industry that has altered not only the way people play, but who is actually gambling. Leaving the traditional image of a casino or bookmaker in the dust, online gambling is now an exciting experience that keeps players from all walks of life coming back for more. It is now estimated that 44% of women now regularly gamble, and an increasing number of 18-24 year olds are now opening online gambling accounts, as well as playing more often.

This shift has happened for a number of reasons, including the lower prevalence of betting shops and lower attendances at physical casinos and bingo halls, but one of the key drivers has been the fact that online gambling websites are now becoming the preferred method of playing the lottery, casino games or betting on sports. Online gambling providers are noting increased revenues year on year and the extremely lucrative industry seems to be experiencing steady growth, with new markets and types of player opening up year on year.

A noticed trend

The companies that offer online gambling certainly aren't oblivious to the fact that their demographic is changing rapidly either. The content as well as the type of games available on gambling websites are now noticeably geared to both younger people and women, with themed websites even aimed solely at attracting female players now quite common. With an ever increasing number of people in both of these groups, it makes absolute sense to have a wide selection of games for all preferences to ensure as many prospective customers as possible are interested in what's on offer. Online slot website Slots of Vegas in particular has a huge range of high quality virtual slot games that cater for all tastes. The site also provides huge jackpots and bonuses, so those that are lucky enough could find themselves winning huge sums of money.

More accessible games

With the vast array or tablets and smartphones now in the hands of as many as 9 in 10 adults in the UK, access to the internet has never been so straightforward and readily available. Mobile internet has changed the status quo completely too, with gamers able to log on anywhere, anytime via 4G to gamble on the move. Players can now visit a casino without having to leave the house, with increasing numbers of gamblers playing on their commute, whilst out with friends or even at work!

Where next?

It seems that there are still plenty of opportunities for gaming companies to expand their offerings, creating ever-more exciting games and appealing to even more people. One of the biggest opportunity lies within technology, with better hardware allowing game developers to be more adventurous with the way games look, sound and feel. Virtual reality has already exploded onto the general gaming scene and it is only a matter of time before online casinos get in on the action and provide an exciting new element.

It seems that the sweeping changes we've already seen aren't slowing at all and the world of online gambling is going to continue to leave its roots. With mobile technology, disposable incomes and more of a relaxed attitude to online to gambling from the younger generation, we can expect the industry to continue changing rapidly as technology and preferences shape what sort of products are offered to gamers of the future.

© 2017 Copyright Thomas - All Rights Reserved Disclaimer: The above is a matter of opinion provided for general information purposes only and is not intended as investment advice. Information and analysis above are derived from sources and utilising methods believed to be reliable, but we cannot accept responsibility for any losses you may incur as a result of this analysis. Individuals should consult with their personal financial advisors.

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